It’s That Time of Year Again: Photo Shoot Time!!

It’s that time of year again… Photo Shoot Time!! This is one of my favorite things because I get to see my vision come to life. For months, I work to create designs with an inspiration. So when it comes to adding hair, makeup, background and accessories, I finally feel like my vision for the collection comes to life. It’s a very rewarding part of my job as the designer.

For Fall/Winter 2013 it all started with poetry by Edgar Allen Poe. The feelings that his work brings out and the era in which he lived were the inspiration for the collection. This is not only the inspiration for the dirndls and menswear, but also the hair, make-up and backdrop.

The models hair style and make-up could make or break the look. Keeping a fresh and modern look while staying with the inspiration is key. So for F/W 2012 with the 90s Grunge theme we went with a “day old” make-up and “slept-on” hair look.

Futzing around to get the shot is always something that happens, especially when we shoot outside. The elements are always fun to deal with, but that’s why we have a team (small team that is) to help get the picture we need to make the dirndls look their best!

There’s lots more that goes on behind the scenes at the photo shoots. To see more, check out the video from Spring/Summer 2013 and follow us on Facebook to see pictures this weekend while we shoot Fall/Winter 2013!

Ever wonder what dirndl style you are? 
Take our dirndl quiz and find out! Simply type in your email here  

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